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Are you looking for the best exit-intent popup plugin to generate more leads on your WordPress site?
Whether you want to increase your email subscribers or sales, an exit popup is a proven way to boost conversions.
These popups win over abandoning site visitors and turn them into email subscribers and paying customers.
That’s why just about every successful site owner uses exit popups to keep their visitors happy and engaged.
And exit-intent popup plugins give you all the tools you need to create popups that convert.
In this article, we cover the best exit-intent popup plugins for your WordPress site.
Why Do You Need an Exit-Intent Popup for WordPress?
Before we jump into the best exit popup plugins, we’ll have a look at why exit popups matter.
Around 70% of your site visitors who leave your site never come back. If you’re not using exit intent to convert these visitors and build a relationship with them, you’re missing out.
By detecting when your site visitor is about to leave, exit popups give you a final chance to show someone one last targeted message.
Do they work?
When you get it right, exit popups are incredibly effective.
Content publishers and store owners use exit popups to:

  • Reduce cart abandonment with a free shipping offer
  • Increase email signups using a free lead magnet, which is a free piece of content like an eBook or checklist
  • Boost traffic by recommending related and popular posts

But, here’s the thing… not all exit popups will get you these kinds of results.
Untargeted popups will only irritate your site visitors and damage your brand. We’re talking about those generic popups that aren’t at all relevant to your site visitor’s needs at that moment.
On the other hand, the best exit popups use great design and precise targeting to keep your visitors on your site.
For example, displaying a discount offer to a shopper as they’re getting ready to abandon their carts.
In other words, exit popups deliver dramatic results when done right.
Now, you might be wondering, how do you create a popup in WordPress?
The good news is that exit-intent popup plugins for WordPress let you display beautiful, targeted popups without writing any code.
But, it can be overwhelming to sort through the available plugins to find just the right one for you.
Let’s look at the criteria you need to consider when choosing an exit-intent popup plugin.
Best Exit-Intent Popup Plugins for WordPress
Here are a few factors to consider when you’re choosing an exit popup software:

  • Ease of use: prioritize plugins that offer simple interfaces and drag and drop builders
  • Range of templates: the best popup plugins will come with stunning templates that are designed to convert
  • Targeting: great plugins feature advanced personalization and targeting features
  • Seamless integration: make sure the plugin integrates easily with WordPress and email marketing providers
  • Testing: find a plugin that offers testing and analytics so you can refine your campaigns

Now that you know what to look for in an exit popup plugin, you can evaluate the picks in this list to determine the best fit for your site.
1. OptinMonster
OptinMonster is the best exit-intent popup plugin for WordPress. It allows you to create eye-catching exit popups thanks to its easy-to-use drag and drop builder.

OptinMonster homepage

With OptinMonster, you’ll get stunning templates that are specifically designed to recover your abandoning site visitors. And you can install and activate the WordPress plugin in minutes.
You can create and customize stunning exit-intent popups like this one that doubled sales conversion rates for Shockbyte.
shockbyte exit intent wordpress plugin
shockbyte exit intent wordpress plugin

Here’s how it works.
On the desktop, OptinMonster displays exit popups when the visitor’s cursor moves towards the browser bar. For mobile, the popup is triggered when the visitor scrolls up the screen or clicks the back button.
OptinMonster customers double their conversions using exit-intent popups.
To get started, you’ll select from OptinMonster’s 50+ templates. All are attractive and responsive. This means your exit popups will work beautifully across all devices.
But you know you need more than great design to convert your site visitors.
And here’s where OptinMonster’s targeting and triggers make all the difference.
One of the best things about OptinMonster is that you get to control exactly where and when to show your popup.
What that means is you’re showing the right message to the right person.
OptinMonster’s targeting rules lets you display popups based on:

  • Visitor’s physical location
  • The number of pages they’ve viewed
  • The length of time they’ve spent on your site
  • Whether they’re new or returning visitors

And so much more.
OptinMonster’s exit popups are so effective they helped Crossrope grow their email list by 900%. And that’s not all. Crossrope recovered almost 8% of abandoning visitors with a discount.
And, OptinMonster connects easily with your WordPress site. All you need to do is download the plugin, log into your account, connect the plugin with OptinMonster, and start building stunning exit-intent campaigns.
Want to have a look at the kind of popups you can build with OptinMonster? Check out our exit intent popup gallery.
Get Started With an Exit-Intent Popup Today!
2. Yeloni
Yeloni is a free exit intent popup plugin for WordPress. But keep in mind that the free version doesn’t allow you to create responsive popups. For that, you’ll have to upgrade to a premium plan.
Yeloni exit popup
Yeloni exit popup

It’s a great choice if you’re looking for a simple, free exit popup plugin.
You’ll be able to customize the text, images, and colors to match your site.
Yeloni offers three exit intent triggers based on:

  • Mouse movements
  • Clicking on the browser back button
  • Click an internal or external link

3. Thrive Leads
SmartExit+ by Thrive Leads gives you tools to create highly targeted exit popups.
Thrive Leads SmartExit
Thrive Leads SmartExit

Like OptinMonster, Thrive Leads provides more control over when and where to show your exit popup.
SmartExit+ lets you display exit popups based on:

  • Page
  • Category
  • Post

And more.
It offers attractive templates and an easy to use popup builder. SmartExit+ does have special triggers for mobile exit popups, so your forms will work on any device.
Keep in mind that configuring the display rules comes with a learning curve. So, you might take some time to figure out the targeting at the start.
4. Sumo
List Builder is free popup software from Sumo.
Sumo list builder
Sumo list builder

The campaign builder lets you change parts of your popup, like the background and button colors. And, you can add elements like text and images.
List Builder’s exit popups are responsive, so they’ll look great on mobile.
Its A/B testing features let you uncover the copy and offers that convert more site visitors.
However, the more powerful display rules and conversion tracking are only included in the paid plans. You will also need to pay to remove the Sumo branding.
5. Hello Bar
Hello Bar is a popular free popup plugin.
Hello Bar_
Hello Bar_

Setting up a basic exit popup is incredibly simple with Hello Bar. The free plan includes attractive templates, and you can easily customize it to match your brand.
Your exit popups will be covered in Hello Bar branding, though. And, you’ll also need to pay for more advanced targeting features.
6. HubSpot
Like Hello Bar, HubSpot’s popup builder is incredibly easy to use. It’s actually a CRM software that is shipped with a lot of tools, including a popup tool.
Hubspot popup builder_
Hubspot popup builder_

This popup builder is one of the best choices if you’re using HubSpot’s CRM.
Popup templates are limited, though. And you’ll need to upgrade to the paid plan to remove the HubSpot branding.
When compared with a lead generation plugin like OptinMonster, HubSpot has far fewer display targeting rules.
7. OptiMonk
OptiMonk is yet another popup builder that lets you create targeted exit-intent popups.
OptiMonk exit intent plugin
OptiMonk exit intent plugin

You’ll get access to several pre-built templates that you can customize in a drag and drop builder.
Keep in mind that OptinMonster does offer a wider range of targeting for WordPress, like WordPress category targeting.
Check out this article for a more detailed comparison between OptiMonk and OptinMonster.
8. Popup Maker
Popup Maker is another popular exit-intent popup plugin for WordPress.
Popup maker
Popup maker

Choose from different popup campaign types, like lightbox popups that darken the content behind it.
It’s also easy to customize the look of your popup in the editor. Even the free version comes with targeting options, like only showing on specific posts or pages.
While the popup plugin is free, you will need to pay to use the exit intent feature.
9. Elementor
Elementor’s popup builder lets you create attractive exit-intent popups.
Elementor popup builder_
Elementor popup builder_

You can choose from pre-built templates, and there are great targeting features, like:

  • Show on specific pages
  • Display on specific posts
  • Show on certain categories

You can also show exit popups based on the characteristics of the site visitors, like after a certain number of page views or sessions.
We hope this article helped you find the best exit-intent popup plugin for WordPress.
Get Started With an Exit-Intent Popup Today!
For more practical exit-intent strategies, check out these articles:
Want to build exit popups that turn your WordPress site visitors into subscribers? Get OptinMonster today.

Published by Bronwynne Powell
Bronwynne Powell is a writer for the web. Her background is in journalism, PR, and tech startups.  When she’s not writing, she’s running after her two young children or listening to supernatural podcasts.